Campaign Management

Website audit
February 13, 2020
Campaign Management

If campaigns are not managed correctly they can fall short of the expected results. Having a dedicated team managing your campaigns means you don’t have to and gives you and your team peace of mind.

What we offer

Supplier management – sourcing any external suppliers i.e. Telemarketing, PR, printers etc. This involves selecting the best suppliers in terms of quality, service and cost. It also includes rate negotiation for either a monthly retainer or bespoke pieces of work. The management will include providing a brief to the supplier, ensuring the work is delivered on time and to the required standard. It will also include monitoring of results and reporting on a monthly basis.

Regular reporting – providing a monthly report detailing results against agreed targets. These will commonly be sales leads, sales appointments, website traffic, direct marketing results (open rates, click throughs).

Direct Marketing Campaign management – planning, creating and implementing all direct marketing campaigns. This covers online and offline activity and includes the creation, implementation and reporting of the campaign results.

Media buying – where required, this includes negotiating with trade publications for the best advertising rates. It will also include the planning, creation and implementation of all advertising campaigns.

Social media management – managing any social media channels used and providing regular reports on the activity.

Who we are

BCM Marketing is a full service marketing and sales development agency, geared up to support your business growth and development objectives.

Our team of industry and technical experts will provide you with a campaign and marketing programme that best suits your needs, and delivers on the agreed objectives.

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